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Measuring attitudes to age in Britain: reliability and validity of the indicators
- Authors:
- VAUCLAIR Christin-Melanie, ABRAMS Dominic, BRATT Christopher
- Publisher:
- Great Britain. Department for Work and Pensions
- Publication year:
- 2010
- Pagination:
- 60p., bibliog.
- Place of publication:
- London
This report presents the findings from the analysis of data sources used to measure attitudes to age and experiences of ageism in Britain. The aim of the analyses was to understand in greater detail how well these data sources captured attitudes to age and experiences of ageism and use this to develop a reliable and short set of indicators for further use in an omnibus survey. The indicators analysed allow the evaluation of nine aspects of age attitudes and experiences: perceived permeability of age categories and boundaries; perceived status of age categories; social distance; perceived threat of age categories; stereotype content associated with age categories; direct prejudice towards age groups; experienced discrimination; contact with different age categories; and seriousness of prejudice. In Phase I of the analysis, data from UK respondents to the Age Attitudes module of Round 4 of the European Social Survey (ESS) were analysed in order to reach initial recommended indicators. In Phase II, the reliability of the recommended indicators was evaluated using a new sample of 200 young and 200 older people. The analyses of this data showed that the reliability and validity of recommended indicators was fully sufficient to advocate their use in the Core Indicator Set (CIS). A final set of recommendations are made for the organisation of relevant sets of indicators for future national surveys measuring attitudes to age.