Joining in the conversation: social media and mental health services

Author:
NHS CONFEDERATION
Publisher:
NHS Confederation
Publication year:
2011
Pagination:
7p.
Place of publication:
London

Over the last 5 years, social media has had a dramatic impact on how people communicate, both with individuals and with organisations. Several health and mental health organisations are using social media to provide support on a range of issues such as depression, alcohol and drug dependency, and anxiety disorders. This briefing looks at social media innovations underway in mental healthcare, and highlights a number of case studies from Mental Health Network member organisations. Mental health service providers are increasing using social media to disseminate information, provide preventative and after-care, and reach out to those averse to receiving care. This document includes information on achieving an effective social media strategy, arguing that, to be successful, social media activity needs careful planning and to be properly resourced.

Subject terms:
internet, mass media, mental health education, mental health services, social media, access to information;
Content type:
practice example
Location(s):
United Kingdom
Link:
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Series name:
Briefing; November 2011,
Series no:
225

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